{"id":11137,"date":"2026-07-26T23:56:42","date_gmt":"2026-07-26T21:56:42","guid":{"rendered":"https:\/\/www.api.parlonsfinance.fr\/?p=11137"},"modified":"2026-07-27T11:29:18","modified_gmt":"2026-07-27T09:29:18","slug":"bnp-paribas-fortis-remporte-trois-euromoney-awards-2026-et-accelere-sa-transformation-digitale","status":"publish","type":"post","link":"https:\/\/www.api.parlonsfinance.fr\/index.php\/2026\/07\/26\/bnp-paribas-fortis-remporte-trois-euromoney-awards-2026-et-accelere-sa-transformation-digitale\/","title":{"rendered":"BNP Paribas Fortis remporte trois Euromoney Awards 2026 et acc\u00e9l\u00e8re sa transformation digitale"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">BNP Paribas Fortis a \u00e9t\u00e9 distingu\u00e9e \u00e0 trois reprises lors des <a href=\"https:\/\/www.euromoney.com\/awards\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Euromoney Awards<\/a> for Excellence 2026, l&rsquo;une des r\u00e9compenses les plus prestigieuses du secteur bancaire. <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">La banque a remport\u00e9 les titres de Best Bank for Large Corporates, Best Investment Bank et Best Digital Bank for Consumers en Belgique.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette triple distinction r\u00e9compense une strat\u00e9gie qui combine performance aupr\u00e8s des entreprises, innovation technologique et am\u00e9lioration continue de l&rsquo;exp\u00e9rience client.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Trois r\u00e9compenses qui confirment le positionnement de la banque<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"961\" height=\"595\" src=\"https:\/\/www.api.parlonsfinance.fr\/wp-content\/uploads\/2026\/07\/image-7.png\" alt=\"\" class=\"wp-image-11138\" srcset=\"https:\/\/www.api.parlonsfinance.fr\/wp-content\/uploads\/2026\/07\/image-7.png 961w, https:\/\/www.api.parlonsfinance.fr\/wp-content\/uploads\/2026\/07\/image-7-300x186.png 300w, https:\/\/www.api.parlonsfinance.fr\/wp-content\/uploads\/2026\/07\/image-7-768x476.png 768w\" sizes=\"auto, (max-width: 961px) 100vw, 961px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Chaque ann\u00e9e, le magazine financier <strong>Euromoney<\/strong> r\u00e9compense les \u00e9tablissements qui se distinguent par leurs performances, leur capacit\u00e9 d&rsquo;innovation et la qualit\u00e9 de leurs services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En 2026, BNP Paribas Fortis s&rsquo;est illustr\u00e9e dans trois domaines compl\u00e9mentaires :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best Digital Bank for Consumers<\/strong>.<\/li>\n\n\n\n<li><strong>Best Bank for Large Corporates<\/strong> ;<\/li>\n\n\n\n<li><strong>Best Investment Bank<\/strong> ;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ces r\u00e9compenses illustrent la volont\u00e9 de la banque de renforcer \u00e0 la fois son expertise aupr\u00e8s des entreprises et son offre digitale destin\u00e9e aux particuliers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Une strat\u00e9gie digitale r\u00e9compens\u00e9e<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La troisi\u00e8me distinction, <strong><a href=\"https:\/\/newsroom.bnpparibasfortis.be\/bnp-paribas-fortis-elu-best-bank-for-large-corporates-best-investment-bank-et-best-digital-bank-for-consumers-en-belgique-par-euromoney\" target=\"_blank\" rel=\"noopener\" title=\"\">Best Digital Bank for Consumers<\/a><\/strong>, vient saluer les investissements r\u00e9alis\u00e9s par BNP Paribas Fortis dans la digitalisation de ses services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aujourd&rsquo;hui, la relation bancaire passe de plus en plus par les canaux num\u00e9riques. Les clients attendent une application performante, des parcours simplifi\u00e9s et des services accessibles en quelques clics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C&rsquo;est pr\u00e9cis\u00e9ment sur ces aspects que la banque concentre une partie importante de ses investissements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Un leadership confirm\u00e9 aupr\u00e8s des grandes entreprises<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les prix de Best Bank for Large Corporates et Best Investment Bank r\u00e9compensent les performances de BNP Paribas Fortis dans les m\u00e9tiers du Corporate &amp; Institutional Banking.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selon Euromoney, la banque a renforc\u00e9 sa position sur le march\u00e9 belge en 2025 en gagnant des parts de march\u00e9 et en participant \u00e0 plusieurs op\u00e9rations majeures sur les march\u00e9s de capitaux ainsi qu&rsquo;en fusions-acquisitions (M&amp;A).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette r\u00e9ussite repose notamment sur une collaboration \u00e9troite entre les \u00e9quipes de Corporate Banking et d&rsquo;Investment Banking, permettant aux entreprises de b\u00e9n\u00e9ficier d&rsquo;un accompagnement global, depuis les solutions de financement jusqu&rsquo;aux op\u00e9rations strat\u00e9giques les plus complexes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Easy Banking App au c\u0153ur de l&rsquo;exp\u00e9rience client<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;application <strong>Easy Banking App<\/strong> est d\u00e9sormais le principal point de contact entre BNP Paribas Fortis et ses clients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En 2025, elle comptait :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>2,7 millions d&rsquo;utilisateurs actifs<\/strong> ;<\/li>\n\n\n\n<li><strong>1,24 milliard de sessions<\/strong> enregistr\u00e9es sur l&rsquo;ann\u00e9e.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">La banque continue d&rsquo;enrichir son application avec de nouvelles fonctionnalit\u00e9s, comme l&rsquo;activation via la technologie NFC sur Android, une ouverture de compte simplifi\u00e9e gr\u00e2ce \u00e0 <strong>itsme<\/strong> ou encore l&rsquo;int\u00e9gration de services partenaires tels que <strong>SNCB\/NMBS<\/strong> et <strong>De Lijn<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;objectif est de proposer une exp\u00e9rience toujours plus fluide et de faire de l&rsquo;application une v\u00e9ritable plateforme de services du quotidien.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>L&rsquo;intelligence artificielle transforme la relation bancaire<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;intelligence artificielle occupe \u00e9galement une place croissante dans la strat\u00e9gie digitale de BNP Paribas Fortis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Son assistant virtuel <strong>Samy<\/strong> a d\u00e9j\u00e0 trait\u00e9 plus d&rsquo;un million de conversations avec un <strong>taux de r\u00e9solution de 78 %<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;objectif n&rsquo;est pas de remplacer le conseiller bancaire, mais de simplifier le traitement des demandes les plus courantes afin de permettre aux \u00e9quipes de se concentrer davantage sur les situations qui n\u00e9cessitent un accompagnement personnalis\u00e9.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une approche qui illustre la volont\u00e9 de combiner innovation technologique et proximit\u00e9 humaine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette \u00e9volution refl\u00e8te une tendance de fond dans l&rsquo;ensemble du secteur bancaire : utiliser l&rsquo;IA pour am\u00e9liorer l&rsquo;efficacit\u00e9 tout en conservant la dimension humaine du conseil.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Une strat\u00e9gie qui combine innovation et expertise<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les trois distinctions remport\u00e9es montrent que la comp\u00e9titivit\u00e9 bancaire ne repose plus uniquement sur les r\u00e9sultats financiers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les banques doivent aujourd&rsquo;hui \u00eatre capables d&rsquo;innover technologiquement tout en conservant une forte expertise dans leurs m\u00e9tiers historiques. Pour les particuliers, cela passe par une exp\u00e9rience digitale toujours plus simple et personnalis\u00e9e.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour les entreprises, cela signifie disposer d&rsquo;un partenaire capable d&rsquo;accompagner des op\u00e9rations de financement, de d\u00e9veloppement ou de transformation de plus en plus complexes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En remportant les prix de <strong>Best Digital Bank for Consumers<\/strong>, <strong>Best Bank for Large Corporates<\/strong> et <strong>Best Investment Bank<\/strong>, BNP Paribas Fortis confirme la pertinence de sa strat\u00e9gie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Par ailleurs, cette strat\u00e9gie s&rsquo;inscrit plus largement dans la transformation digitale engag\u00e9e par le groupe BNP Paribas sur plusieurs march\u00e9s europ\u00e9ens, avec pour objectif de simplifier les parcours clients tout en maintenant un accompagnement humain lorsque celui-ci est n\u00e9cessaire.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Cet article a \u00e9t\u00e9 r\u00e9alis\u00e9 dans le cadre d&rsquo;une collaboration commerciale avec BNP Paribas Fortis. Son contenu a \u00e9t\u00e9 r\u00e9dig\u00e9 par la r\u00e9daction de Parlons Finance en toute ind\u00e9pendance \u00e9ditoriale.&nbsp;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BNP Paribas Fortis a \u00e9t\u00e9 distingu\u00e9e \u00e0 trois reprises lors des Euromoney Awards for Excellence 2026, l&rsquo;une des r\u00e9compenses les plus prestigieuses du secteur bancaire. La banque a remport\u00e9 les titres de Best Bank for Large Corporates, Best Investment Bank et Best Digital Bank for Consumers en Belgique. Cette triple distinction r\u00e9compense une strat\u00e9gie qui [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11140,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,793],"tags":[72,106,7,913,228,6,40,5,19,617],"class_list":["post-11137","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-banque-finance","category-highlighted","tag-banque","tag-bnp","tag-business","tag-consulting","tag-digital","tag-economie","tag-euro","tag-finance","tag-tech","tag-technologie"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - aioseo.com -->\n\t<meta name=\"description\" content=\"BNP Paribas Fortis a \u00e9t\u00e9 distingu\u00e9e \u00e0 trois reprises lors des Euromoney Awards for Excellence 2026, l&#039;une des r\u00e9compenses les plus prestigieuses du secteur bancaire. 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